The short version
HubSpot is a leading CRM with more than 299,000 customers, a large app marketplace and a suite of named AI agents. Its Professional plan starts at $1,300 a month with 6 seats, plus usage credits and paid add-ons. mDOS covers the same ground, from CRM and pipeline to email, website, meetings and quotes, and adds Google Business Profile, an artwork studio, digital PR (Beta), bookings and loyalty (Beta), at one fixed price per site with no per-user fees. Our AI team (Beta) does the work around the clock once you switch it on, and our marketing team is on live chat on every plan.
How our software compares
This compares our software’s features only. Our AI agents and our partner Marketing Experts come on top, and no single tool here includes them. Every mDOS line is live today unless it says Beta. Every HubSpot line comes from HubSpot’s own website; “Not listed” means we couldn’t find it there. Checked on 9 Oct 2026; sources are listed below.
And on top of the software: AI agents that do the legwork, and vetted Marketing Experts running it with you. No single tool compared here includes them.
Where mDOS is stronger
- Fixed pricing: one price per site with every feature included, where HubSpot charges per seat, meters usage with credits and sells text marketing as an add-on.
- Marketing tools HubSpot doesn’t list on its own site: Google Business Profile management, digital PR (Beta) and visitor intelligence, plus an artwork studio where HubSpot hands you over to Canva.
- Selling and bookings built in: memberships, gift vouchers, events, online booking and loyalty (Beta), where HubSpot points to marketplace apps for loyalty and events.
- A real marketing team on live chat on every plan, and on the Managed plan they run your marketing for you.
- Vetted Marketing Experts on the Managed plan: a Certified Partner Agency (such as Founding Partner Mr Digital) runs your marketing for you, under a retainer contracted and invoiced by that partner.
Where HubSpot is stronger
- A named suite of AI agents, from Content to Revenue, plus a builder for your own, running on its CRM data.
- Business Units: one portal for up to 100 brands, each with its own campaigns and reporting.
- Ad management across seven ad networks, including ChatGPT, Reddit and Microsoft.
- Scale: more than 299,000 customers and a marketplace of 1,000+ integrations.
Sources (27) · checked 9 Oct 2026
- Priced per seat across Free, Starter, Professional and Enterprise, plus a shared allowance of "HubSpot Credits" for AI and other usage; Professional starts at $1,300 a month (annual) with 6 seats, extra core seats from $45 a month · hubspot.com
- Email marketing is a core Marketing Hub product: builder, automation and personalisation · hubspot.com
- Smart CRM gives "a unified view of every customer" across marketing, sales and service · hubspot.com
- Pipeline management to "visualize your entire sales cycle" and predict future revenue · hubspot.com
- Free CMS with a drag-and-drop editor, hosting, blog, forms, CTAs and live chat built in · hubspot.com
- Landing pages paired with forms gate offers such as ebooks, webinars and checklists · hubspot.com
- "SEO Marketing Software" gives in-editor SEO recommendations · hubspot.com
- HubSpot AEO (beta): a visibility score, prompt tracking and citation analysis for ChatGPT, Gemini and Perplexity answers · hubspot.com
- Publish and schedule posts to LinkedIn, Facebook, Instagram, TikTok, Reddit and X · hubspot.com
- Ad management across ChatGPT, Google, LinkedIn, Meta, Microsoft, Reddit and TikTok, with attribution to leads, revenue and ROI · hubspot.com
- SMS marketing is "a paid add-on only available with certain HubSpot plans" · hubspot.com
- Omnichannel inbox bringing chat, email and other channels together for support teams · hubspot.com
- Quotes collect e-signatures and payments, and can convert to contract records (beta) · hubspot.com
- Free Meetings tool: shareable booking links, round-robin and group scheduling, two-way calendar sync · hubspot.com
- Commerce Hub: invoices, payment links, quotes and subscriptions through HubSpot Payments or Stripe · hubspot.com
- Subscriptions automate recurring billing for memberships or retainers · hubspot.com
- Free drag-and-drop form builder feeding the CRM; Service Hub adds feedback surveys such as NPS · knowledge.hubspot.com
- Sequences: personalised emails scheduled at set intervals for each prospect · hubspot.com
- A "Design with Canva" button inside its editors, through a HubSpot and Canva partnership · hubspot.com
- Business Units add-on (Marketing Hub Enterprise) runs up to 100 brands from one portal, with campaign spaces per unit; multi-account management copies emails, forms and lists between accounts and connects up to 30 accounts · hubspot.com
- Customer Platform pricing is per seat: Free for up to 2 users, Starter up to 10 paid users, Professional and Enterprise more than 10; extra seats cost more by edition; monthly HubSpot Credits for AI agents and features (5,000 on Starter, 10,000 on Professional, 15,000 on Enterprise), with more bought in packs or pay-as-you-go · hubspot.com
- Plan comparison: "Get found in AI search engines" (AEO), Marketing Studio, the Content and Nurture agents, A/B tests and social media management from Professional; marketing email and social media approvals on Enterprise; email campaigns, ad accounts, a blog and page editing on every plan · hubspot.com
- Named AI agents (Content, Campaign, Nurture, Prospecting, Customer, Data, Revenue) plus a no-code Agent Builder · hubspot.com
- Loyalty, rewards and gift cards come from marketplace apps such as Xoxoday · blog.hubspot.com
- "App Ecosystem Surpasses 1,000 Integrations" (HubSpot press release, 2022) · hubspot.com
- Starter: community, email and chat support; Professional and Enterprise add phone; Premium Support is an add-on · knowledge.hubspot.com
- Trusted by over 299,000 customers in over 135 countries · legal.hubspot.com
Moving from HubSpot at your own pace
You don’t have to move everything at once. Start with one team or one channel, keep HubSpot running while its contract runs out, and we bring your contacts, companies and deals across. We agree a switching plan with you.
More than a CRM and marketing tool
Unlike HubSpot, mDOS isn’t only a CRM and marketing tool. You get The Platform, The AI Agents and The Marketing Experts, working as one, at one price per site.
World-leading software
Not just a CRM and marketing tool: your website, bookings, customer records, marketing and team tools in one system.
Tireless AI agents
AI agents draft campaigns, review replies and follow-ups for you to approve, and spot problems early. Nothing goes out without your approval.
Real experts driving it
Vetted Marketing Experts, led by our Founding Partner Agency Mr Digital, set the plan and steer the AI. On Managed, we run your marketing and answer for the results.