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FOR ONLINE BRANDS AND SHOPS

More repeat customers, less ad waste.

Email and text journeys that bring customers back, loyalty and referrals, and tracking that shows which ads really pay. An AI team keeps watch, and our experts help you steer it.

Everything a brand needs to grow repeat sales

Use the parts you need today. Add the rest when your current contracts end.

Email and text journeys

Welcome, thank-you and win-back journeys by email and text, plus campaigns for launches and sales.

Loyalty and referrals

Points, rewards and phone wallet passes, plus rewards for customers who bring a friend.

Ads and tracking that show what pays

Google, Meta, TikTok and more in one view, with server-side tracking that shows which channel made each sale.

SEO and AI search

Fixes for your product and category pages, and a view of how ChatGPT and Gemini describe your brand.

Customer insight

Repeat rate and customer value by channel, so you know which customers are worth winning.

Promo codes and offers

Promo codes and timed offers for orders and memberships, with the results in one report.

Fewer tools, clearer numbers

Most brands pay for an email tool, a loyalty app, a tracking tool and an SEO tool. mDOS brings them together.

Klaviyo and Mailchimp

Email and text marketing priced by list size. With mDOS you pay one monthly price however your list grows.

Loyalty and referral apps

Tools such as Loyalzoo, ReferralCandy or Mention Me. You save the subscriptions and keep every customer in one record.

Triple Whale and Semrush

Attribution and SEO tools. You save two subscriptions and see sales, spend and search side by side.

YOUR AI TEAM, FOR E-COMMERCE

Like a growth marketer who never logs off

It works around the clock once you switch it on, and nothing goes out without your approval. It learns your products, offers and tone, and every message is checked against your own records first. Our experts steer it with you. Approve its work from your phone in the mDOS Manager appAwaiting App Store Approval.

  • Checkout leaks: finds where shoppers drop out and plans tests to win them back.
  • Journey checks: spots emails that stopped landing or journeys people drop out of.
  • Ad pacing: watches spend daily and suggests budget moves for you to approve.
  • Search fixes: product pages that slipped in Google, with the fix ready to approve.

How our software compares for e-commerce & retail

Honest side-by-sides, including where they’re stronger. This compares our software’s features only. Our AI agents and our partner Marketing Experts come on top, and no single tool here includes them.

mDOS vs Klaviyo

For online shops choosing an email and text tool

See the comparison →

mDOS vs Squarespace

For businesses choosing a website builder

See the comparison →

mDOS vs Intercom

For businesses choosing live chat and a support inbox

See the comparison →

And on top of the software: AI agents that do the legwork, and vetted Marketing Experts running it with you. No single tool compared here includes them.

The Platform → · AI Agents → · Marketing Experts →

The Mr Digital team, Founding Partner Agency to mDOS

REAL PEOPLE, NOT JUST A SYSTEM

E-commerce marketing experts in your corner

Set up by real people, supported by AI. The team behind mDOS has run marketing for businesses since 2016. They set up your journeys and tracking, steer the AI and pick up the phone when you need them. Want someone on site for a day of training? Just book it.

TRY IT YOURSELF

Try it on a demo site.

Working websites built on mDOS for invented businesses. Open one and try it the way your customers would.

Demo sites are invented businesses. Payments are test-only: use the UK test card 4000 0082 6000 0000 with any future date and any CVC. Book or buy with your own email address and you’ll receive a real confirmation email.

WORKS WITH YOUR TOOLS

Keep the tools that work for you. Replace the ones that don't.

Sell online already? Keep your shop and email tools, and bring the customer data, campaigns and reporting into one place.

Keep it. We connect to the systems you already rely on, so data flows into one place.
Or replace it. Switch over when you're ready, one system at a time. It's all included in mDOS.
See all integrations
SHOP
ShopifyBeta
EMAIL
MailchimpLive
KlaviyoBeta
PAYMENTS
StripeLive
ADS AND ANALYTICS
Google AdsLive
Meta AdsLive
Google AnalyticsLive

Switch at your own pace

Start with email journeys or tracking and keep your current tools while their contracts run out. We move your customer list and order history across and build a tailored switching plan with you. Each step goes live only when your team is trained and ready.

How switching works

Three things no one else brings together

Most online stores juggle email and loyalty apps, a marketing agency and AI tools that don’t talk to each other. With mDOS you get The Platform, The AI Agents and The Marketing Experts, working as one team.

mDOS Visitor Intent: a company visiting the website scored Hot 94, with its visits and pages viewed, under the intent filters

World-leading software

Email and text journeys, loyalty and referrals, promo codes and offers, ads and tracking that show what pays, and customer insight.

See the software →
Four members of the mDOS AI team: Quinn (data, reporting and insight), Ivy (copywriting and content), Priya (reviews and reputation) and Theo (paid media)

Tireless AI agents

AI agents draft campaigns and journeys, spot customers who have gone quiet and flag product pages that slip in search. Nothing goes out without your approval.

Meet the AI agents →
The Mr Digital team walking together across a footbridge

Real experts driving it

Vetted Marketing Experts, led by our Founding Partner Agency Mr Digital, set the plan and steer the AI. On Managed, your Expert Partner runs your store’s marketing and answers for the results.

Meet the people →

Support from a real marketing team

mDOS is built and operated by MDOS AI LTD. When you message or phone us, real Marketing Experts answer, on every plan, led by our Founding Partner Agency, Mr Digital. Here are five ways we help you get results.

Chat with our marketing experts

Message us from any screen in mDOS. The people who answer are marketers from our partner agencies, not a call centre.

  • Live chat on every plan, from the Chat button on every page, and you can phone us when you need to
  • Answered by marketing experts from our partner agencies, the same people who run marketing for clients
  • Ask about the software or your marketing: setup, campaigns and results
  • AI support for quick answers whenever you need one

Included in every plan

Book a call

The mDOS Chat panel on the Your mDOS team room: a hotel asks for help planning an email and social push for Sunday lunch, and a strategist from the mDOS team replies

Questions brands ask us

Not as a launched connection today. mDOS runs your marketing, customer records and reviews alongside your shop, and we bring your customer list across when you switch.
Yes. We import your customers with their marketing consent, so you can keep sending from day one.
mDOS watches your ad spend and suggests budget moves. You approve every change.
No. Every AI job is off until you switch it on, and nothing goes out without your approval.
No. You pay one monthly price with every feature included and no per-user fees.
The E-Commerce & Retail Digital Performance Blueprint
FREE WHITE PAPER

Where is your brand losing profit?

Online brands track traffic, conversion and return on ad spend every day, yet a healthy-looking return can hide a negative margin and the cost of winning each customer keeps rising. This guide shows where the profit leaks and how to close the gaps.

  • The four revenue black holes, from a misleading return on ad spend to the cost of disconnected tools
  • How to design a digital P&L and get your data ready for AI
  • A 10-minute e-commerce scorecard to check your own brand

Your copy downloads straight away. See our privacy policy

One price. Every feature. No per-user fees.

No per-user fees, no per-contact fees and no exit fees. Every plan includes an AI allowance, and we never charge more without you saying yes.