Field & Fern
An online homeware and botanicals brand: dried flowers, houseplants, candles and stoneware.
What you can try
- Buy a product in your chosen size or scent
- Check out as a guest with WELCOME10
- Join Fern Club for points
Use the parts you need today. Add the rest when your current contracts end.
Welcome, thank-you and win-back journeys by email and text, plus campaigns for launches and sales.
Points, rewards and phone wallet passes, plus rewards for customers who bring a friend.
Google, Meta, TikTok and more in one view, with server-side tracking that shows which channel made each sale.
Fixes for your product and category pages, and a view of how ChatGPT and Gemini describe your brand.
Repeat rate and customer value by channel, so you know which customers are worth winning.
Promo codes and timed offers for orders and memberships, with the results in one report.
Most brands pay for an email tool, a loyalty app, a tracking tool and an SEO tool. mDOS brings them together.
Email and text marketing priced by list size. With mDOS you pay one monthly price however your list grows.
Tools such as Loyalzoo, ReferralCandy or Mention Me. You save the subscriptions and keep every customer in one record.
Attribution and SEO tools. You save two subscriptions and see sales, spend and search side by side.
YOUR AI TEAM, FOR E-COMMERCE
It works around the clock once you switch it on, and nothing goes out without your approval. It learns your products, offers and tone, and every message is checked against your own records first. Our experts steer it with you. Approve its work from your phone in the mDOS Manager appAwaiting App Store Approval.
Honest side-by-sides, including where they’re stronger. This compares our software’s features only. Our AI agents and our partner Marketing Experts come on top, and no single tool here includes them.
And on top of the software: AI agents that do the legwork, and vetted Marketing Experts running it with you. No single tool compared here includes them.

REAL PEOPLE, NOT JUST A SYSTEM
Set up by real people, supported by AI. The team behind mDOS has run marketing for businesses since 2016. They set up your journeys and tracking, steer the AI and pick up the phone when you need them. Want someone on site for a day of training? Just book it.
Working websites built on mDOS for invented businesses. Open one and try it the way your customers would.
Demo sites are invented businesses. Payments are test-only: use the UK test card 4000 0082 6000 0000 with any future date and any CVC. Book or buy with your own email address and you’ll receive a real confirmation email.
Sell online already? Keep your shop and email tools, and bring the customer data, campaigns and reporting into one place.
Start with email journeys or tracking and keep your current tools while their contracts run out. We move your customer list and order history across and build a tailored switching plan with you. Each step goes live only when your team is trained and ready.
Most online stores juggle email and loyalty apps, a marketing agency and AI tools that don’t talk to each other. With mDOS you get The Platform, The AI Agents and The Marketing Experts, working as one team.

Email and text journeys, loyalty and referrals, promo codes and offers, ads and tracking that show what pays, and customer insight.

AI agents draft campaigns and journeys, spot customers who have gone quiet and flag product pages that slip in search. Nothing goes out without your approval.

Vetted Marketing Experts, led by our Founding Partner Agency Mr Digital, set the plan and steer the AI. On Managed, your Expert Partner runs your store’s marketing and answers for the results.
mDOS is built and operated by MDOS AI LTD. When you message or phone us, real Marketing Experts answer, on every plan, led by our Founding Partner Agency, Mr Digital. Here are five ways we help you get results.
Message us from any screen in mDOS. The people who answer are marketers from our partner agencies, not a call centre.
Included in every plan

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