From opportunity to coverage
Find the opening, write it up, pitch it, and see what it brought in.
Your press desk, every morning (Beta)
What the desk found this week, what it needs from you and what it wrote.
- Opportunities, questions, deadlines and drafts at a glance
- Run a scan whenever you like
- Your answers become facts it can use
Included with digital PR
A press office that knows you, looks outward, asks and writes.
A brief on your business (Beta)
The desk reads your website, reviews and notes and writes down what you do, your proof points and your spokespeople. Every claim cites its source.
Opportunities every week (Beta)
News to comment on, journalist requests, unlinked mentions, awards and fresh story ideas, each with the angle to take.
Questions, not guesses (Beta)
When a story needs a fact the desk doesn’t hold, it asks you, and your answer can become an approved fact.
Drafts in ten formats (Beta)
Press releases, pitch emails, expert comments, opinion pieces, award entries, LinkedIn posts and more, each listing the facts it used.
Your media list
Keep the journalists you add, import or find at the publications you name, all in one place. Opt-outs are respected on every contact.
Coverage tracking
Log each piece of coverage, confirm the link back to your website and see the visits and bookings it brought in.
Every feature, in detail
Everything below comes with every plan, at one price per site, with no add-ons or per-user fees. Open each area underneath for the rest. Beta means it works today and an mDOS Expert Partner sets it up with you.
More features, by area
5 features
| Feature | Every plan |
|---|---|
| Story ideas from what’s happening in your business | ✓ Included Beta |
| No figure used that you haven’t approved | ✓ Included Beta |
| Releases, pitches, expert comments, award entries and more, written for you to approve | ✓ Included Beta |
| Each draft lists the facts it used and the gaps it left out | ✓ Included Beta |
| Award programmes that fit you, with deadlines, fees and what the judges look for | ✓ Included Beta |
7 features
| Feature | Every plan |
|---|---|
| Your own media list: added, imported or found by publication | ✓ Included Beta |
| Journalists found at the publications you name | ✓ Included Beta |
| Search for journalists by beat, outlet and region | ✓ Included Beta |
| Press enquiries from your inbox, oldest first, with a reply clock | ✓ Included Beta |
| One pitch per journalist, checked before it reaches you | ✓ Included Beta |
| Approving and sending are separate steps | ✓ Included Beta |
| Opt-outs and consent checked on every contact | ✓ Included Beta |
3 features
| Feature | Every plan |
|---|---|
| Log each piece of coverage | ✓ Included Beta |
| The link back to your website confirmed | ✓ Included Beta |
| Visits and bookings from each piece tracked | ✓ Included Beta |
Make it yours. Let it do the legwork.
Work three ways: do it yourself, ask your AI teammate, or let them draft it and take over. A draft lands as a normal item you can edit, not a block of text to copy and paste.

Your list, your figures
Build your own media list, and no figure is used in a story until you’ve approved it.

Stories found, coverage tracked
Story ideas come from what’s happening in your business, and each piece of coverage is tracked through to visits and bookings.
Nadia drafts it, you take over
Do it yourself: write releases and pitch journalists yourself.
Ask Nadia: Nadia finds the story and drafts the release and the pitch.
Or take over the draft: it lands as a press release draft you edit and approve, sent as a separate step.

FREE · NO ACCOUNT · NO CARD
Try the AI agents free (Beta)
Give it a simple brief and the AI team builds a campaign, emailed to you with a read-only link. The picture shows what came back for a demo hotel’s brief.
- Sienna, Marco, Rosa and 6 more desks
Strategy, emails, social posts, a landing page and ads, checked for brand and compliance
What it replaces
A costly journalist list, a contacts spreadsheet and coverage you can’t measure.
Media databases
Muck Rack, Cision and Prowly charge a yearly fee for journalists you may never pitch. Here you find the people who cover businesses like yours.
Ad-hoc PR support
A few agency press releases a year add up. You get opportunities and drafts every week, and decide what goes out.
Guessing what coverage is worth
Coverage is linked to visits and bookings, so you can see which stories paid off.
YOUR AI TEAM, ON PR
Like a press officer who never misses a story
Switch it on and it works around the clock. Nothing goes out without your approval.
A weekly plan (Beta)
On the day you choose, it looks for openings and leaves a plan in your notifications: the best opportunities, awards closing soon and open questions.
Same-day alerts (Beta)
When a story or a journalist’s request is a chance to comment today, it tells you in time.
Coverage digest
Summarises your coverage, the links and visits it brought, and how often AI assistants mention you.
Set up by real people, supported by AI. An mDOS Expert Partner helps you check your first brief and media list, and the AI team drafts the copy for you to approve.
Switch at your own pace
Working with a PR agency or a media database? Keep them while contracts run out. We bring your contacts and past coverage across.
Three things no one else brings together
A press release is only as good as the story. mDOS finds the stories in your own business, AI agents draft them for you to approve and our team helps you set it up. Digital PR is in Beta.

World-leading software
It learns your business, watches the news, journalist requests and awards, and keeps every release, pitch, entry and piece of coverage in one place.

Tireless AI agents
AI agents leave a weekly plan of the best openings, alert you the same day a journalist wants a comment and draft the release or pitch for you to approve.

Real experts driving it
An mDOS Expert Partner helps you check your first brief and media list, and partner marketers can turn the coverage you earn into posts and emails.
Keep the tools that work for you. Replace the ones that don't.
Happy with your current website platform? Connect it. Want one less bill? Build on mDOS instead.
Support from a real marketing team
mDOS is built and operated by MDOS AI LTD. When you message or phone us, real Marketing Experts answer, on every plan, led by our Founding Partner Agency, Mr Digital. Here are five ways we help you get results.
Chat with our marketing experts
Message us from any screen in mDOS. The people who answer are marketers from our partner agencies, not a call centre.
- Live chat on every plan, from the Chat button on every page, and you can phone us when you need to
- Answered by marketing experts from our partner agencies, the same people who run marketing for clients
- Ask about the software or your marketing: setup, campaigns and results
- AI support for quick answers whenever you need one
Included in every plan
