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Capture every enquiry, wherever it starts.

Enquiry forms, surveys, pre-visit questions and a chat window on your website, with every answer landing in one inbox and on the customer record.

Three ways customers reach you

Pick the ones that fit how your customers like to get in touch.

Forms and surveys

Build any form in minutes and see every answer in one place.

  • Drag-and-drop form builder
  • Enquiry, sign-up and feedback forms
  • Marketing consent asked the right way
  • A submissions inbox for your team
  • Answers saved to the customer record

Compare us with: Typeform · Jotform · Google Forms

Included with forms and web chat

Every enquiry captured, answered and remembered.

One record per customer

Form answers and chats join the customer record, so you never ask the same question twice.

Consent recorded

Marketing consent is asked clearly and saved with the answer, ready for your audit trail.

Works on every page

Place forms on any page of your website and add the chat window in one step.

Every feature, in detail

Everything below comes with every plan, at one price per site, with no add-ons or per-user fees. Open each area underneath for the rest.

Every plan
What sets it apart
New web-chat enquiries qualified and offered a time from your calendar✓ Included in every plan (Beta)
Forms
Drag-and-drop form builder✓ Included in every plan
Ratings, NPS scores, file uploads and dates as questions✓ Included in every plan
Marketing consent asked and recorded with each answer✓ Included in every plan
Questions that depend on earlier answers, and multi-page forms✓ Included in every plan
Answers saved to the customer record✓ Included in every plan
A submissions inbox for your team✓ Included in every plan
Email alerts for each new answer, with per-site recipients✓ Included in every plan
Put a form on any website, inline or as a pop-up✓ Included in every plan
Before a visit
Pre-visit questions about dietary needs and occasions✓ Included in every plan

More features, by area

2 features

FeatureEvery plan
A chat window for your website✓ Included
Chats arrive in the same inbox as email and text✓ Included

11 features

FeatureEvery plan
Calculated fields, such as a running total✓ Included
Save and resume a long form from a private link✓ Included
Forms that work without signal and send once back online✓ Included
Half-finished forms captured, with consent✓ Included
E-signatures on forms, drawn or typed✓ Included
Hidden fields, filled in for you✓ Included
Campaign tags added to a form in one click✓ Included
Payments taken on a form✓ Included
Up to 20 rules for who gets told about each answer✓ Included
Each answer sent to your own systems by webhook✓ Included
The AI team builds a form and adds it to a page, with your approval✓ Included Beta

1 feature

FeatureEvery plan
Section headings to group questions✓ Included

1 feature

FeatureEvery plan
One “you didn’t finish” email, if you switch it on✓ Included

1 feature

FeatureEvery plan
Forms shared both ways with a WordPress site✓ Included

4 features

FeatureEvery plan
A hidden trap that catches spam bots✓ Included
An invisible bot check (Cloudflare Turnstile)✓ Included
Every privacy setting for a form in one place✓ Included
Personal details masked for staff who don’t need them✓ Included

Make it yours. Let it do the legwork.

Work three ways: do it yourself, ask your AI teammate, or let them draft it and take over. A draft lands as a normal item you can edit, not a block of text to copy and paste.

Form fields in mDOS, each with conditional logic, plus UTM tracking and GDPR consent fields
1
MAKE IT YOURS

Forms that ask the right thing

Questions can depend on earlier answers, run over several pages, and alert different people at each site.

Form settings in mDOS: each submission creates or updates the customer record, with the consent they gave
2
IT DOES THE LEGWORK

Answers filed for you

Every answer is saved to the customer record with the consent they gave.

Sam, your AI teammate
3
YOUR AI TEAM

Sam drafts it, you take over

Do it yourself: answer each chat from the shared inbox.

Ask Sam: Sam qualifies new enquiries and offers a time from your calendar.

Or take over the draft: it lands as a reply sitting in the reply box, ready for your team to edit and send.

What the AI team sent back for a demo hotel’s Christmas parties brief: a nurture email, social posts with generated pictures and a landing page with an enquiry form

FREE · NO ACCOUNT · NO CARD

Try the AI agents free (Beta)

Give it a simple brief and the AI team builds a campaign, emailed to you with a read-only link. The picture shows what came back for a demo hotel’s brief.

  • Sienna, Marco, Rosa and 6 more desks
    Strategy, emails, social posts, a landing page and ads, checked for brand and compliance

What it replaces

A form tool, a chat tool and the copying in between.

Form builders

Typeform and Jotform each want their own subscription, and free tools keep answers in a separate sheet. Forms come with your plan.

Chat tools

Intercom, Tidio and LiveChat often charge for each team member. Here, web chat sits in your shared inbox with no per-user fees.

Copying answers by hand

No more moving form answers into a spreadsheet or your email list. They’re already on the customer record.

YOUR AI TEAM, ON ENQUIRIES

It helps you answer faster

Switch it on and it works around the clock. Nothing goes out without your approval, unless you choose to switch on automatic mode for low-risk tasks.

Answers from your real details

Once you switch it on for web chat, the AI concierge answers questions from your real details and hands over to a person when needed.

Reply drafts in the inbox

Drafts a reply to each new message, ready for your team to check and send.

Broken form alerts

Checks your website for forms that have stopped working, so enquiries are never lost.

Set up by real people, supported by AI. An mDOS Expert Partner builds your first forms and sets up web chat, and the AI team helps you answer once you switch it on.

Switch at your own pace

Keep your current form or chat tool while its contract runs out. We bring past answers and contacts across, and plan which forms to move first so you never miss an enquiry.

How switching works

Three things no one else brings together

Capturing an enquiry is half the job. mDOS also gives you AI agents that answer and draft replies, and a team that builds your forms with you.

mDOS Visitor Intent: a company visiting the website scored Hot 94, with its visits and pages viewed, under the intent filters

World-leading software

Enquiry forms, surveys and a chat window on your website, with every answer landing in one inbox and on the customer record.

See the software →
Four members of the mDOS AI team: Quinn (data, reporting and insight), Ivy (copywriting and content), Priya (reviews and reputation) and Theo (paid media)

Tireless AI agents

Once you switch it on, the AI concierge answers chat from your real details and hands over to a person. AI agents also draft a reply to each new message.

Meet the AI agents →
The Mr Digital team walking together across a footbridge

Real experts driving it

An mDOS Expert Partner builds your first forms and sets up web chat with you, and partner marketers make sure the right people are finding them.

Meet the people →
TRY IT YOURSELF

Try it on a demo site.

Working websites built on mDOS for invented businesses. Open one and try it the way your customers would.

Demo sites are invented businesses. Payments are test-only: use the UK test card 4000 0082 6000 0000 with any future date and any CVC. Book or buy with your own email address and you’ll receive a real confirmation email.

WORKS WITH YOUR TOOLS

Keep the tools that work for you. Replace the ones that don't.

Happy with your current website platform? Connect it. Want one less bill? Build on mDOS instead.

Keep it. We connect to the systems you already rely on, so data flows into one place.
Or replace it. Switch over when you're ready, one system at a time. It's all included in mDOS.
See all integrations
WEBSITE PLATFORMS
WordPressLive
WebflowBeta
FramerBeta
ShopifyBeta
SEARCH AND ANALYTICS
Search ConsoleLive
Google AnalyticsLive

Support from a real marketing team

mDOS is built and operated by MDOS AI LTD. When you message or phone us, real Marketing Experts answer, on every plan, led by our Founding Partner Agency, Mr Digital. Here are five ways we help you get results.

Chat with our marketing experts

Message us from any screen in mDOS. The people who answer are marketers from our partner agencies, not a call centre.

  • Live chat on every plan, from the Chat button on every page, and you can phone us when you need to
  • Answered by marketing experts from our partner agencies, the same people who run marketing for clients
  • Ask about the software or your marketing: setup, campaigns and results
  • AI support for quick answers whenever you need one

Included in every plan

Book a call

The mDOS Chat panel on the Your mDOS team room: a hotel asks for help planning an email and social push for Sunday lunch, and a strategist from the mDOS team replies

Questions about forms and web chat

Into a submissions inbox for your team and onto the customer record. If someone gave marketing consent, that’s recorded too.
Only if you choose. AI answers in web chat are off until an administrator switches them on, and a person can step in at any time.
Yes. Pre-visit questionnaires ask about things like dietary needs and occasions, and the answers are ready for your team on the day.
No. There are no per-user fees, so your whole team can answer from the shared inbox.

Included in every plan

Forms, surveys and web chat come with everything else in mDOS, at one price per site. No per-user fees.