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Know which marketing actually makes you money.

See what every channel and campaign cost and what it brought back, from the first click to the paid booking or order. One report for email, social, ads, search and your website.

Three questions it answers

What worked, what it cost and where people dropped off.

Click to revenue

Which channel brought in the booking or sale.

  • Every booking and order traced to its source
  • Email, text, social, ads, search and website
  • Credit to the last thing clicked
  • Revenue, not just clicks and likes

Compare us with: Ruler Analytics · Dreamdata

Included with marketing results

From the first click to money in the bank.

Click to revenue

Follows a customer from the ad or email they clicked to the booking or order they paid for, so you see revenue, not just clicks.

Every channel together

Email, text, social, paid ads, search and website results, side by side in one place instead of six logins.

Spend against return

Ad spend from Google, Meta, LinkedIn, TikTok and Microsoft next to the revenue it brought in, campaign by campaign.

Funnel reports

See where people drop off between visiting, enquiring and booking, so you know which step to fix first.

Tracking that holds up

Bookings and orders are sent back to Google, Meta and LinkedIn from our servers, with consent, so ad platforms learn from real sales.

Scheduled reports

Send a results report to your inbox, or to your owners, every week or every month, without building it each time.

Every feature, in detail

Everything below comes with every plan, at one price per site, with no add-ons or per-user fees. Open each area underneath for the rest.

Every plan
What sets it apart
Web analytics in mDOS, with no separate reporting tool✓ Included in every plan
Choose which clicks count as booking intent✓ Included in every plan
Move, resize and hide report sections, and rename them✓ Included in every plan
What worked
Bookings and orders matched to the campaign that drove them✓ Included in every plan
Results by site, brand or the whole group✓ Included in every plan
Email campaign results credited to the bookings that followed✓ Included in every plan
Outreach results by step and by channel✓ Included in every plan
What it cost
Spend from Google, Meta, LinkedIn, TikTok and Microsoft✓ Included in every plan
Ad spend against the revenue it brought in✓ Included in every plan

More features, by area

4 features

FeatureEvery plan
Funnel reports with the drop-off at each step✓ Included
Sales sent back to ad platforms from our servers, with consent✓ Included
Reports emailed weekly or monthly✓ Included
Secure read-only links for owners✓ Included

5 features

FeatureEvery plan
Save your own report layouts✓ Included
A/B test results with the statistics✓ Included
Filter reports by any Google Analytics or ad dimension✓ Included
Unusual changes in your figures flagged automatically✓ Included
An ROI model with on-track, stable and drift badges✓ Included

1 feature

FeatureEvery plan
Decide what counts as a conversion for each channel✓ Included

Make it yours. Let it do the legwork.

Shape it to how you work, and let it handle the routine for you.

A marketing report in mDOS with its own layout: sections shown and hidden, targets, conversions and Edit layout
1
MAKE IT YOURS

Your idea of intent

Choose which clicks count as booking intent, and move, resize and rename report sections.

Ad results in mDOS: spend, impressions, click-through rate, cost per click and cost per conversion
2
IT DOES THE LEGWORK

Spend matched to return

Ad spend sits next to the revenue it brought in, campaign by campaign.

The mDOS marketing report: web analytics, performance by site, campaigns, attribution and funnels in one place
3
BUILT IN

Analytics in one place

Web analytics in mDOS, with no separate reporting tool.

What marketing results replaces

One report instead of five logins.

Reporting tools

Supermetrics, AgencyAnalytics or Looker Studio dashboards stitched together by hand, and fixed again every time something changes.

Attribution software

Tools like Ruler Analytics or Dreamdata, paid for just to connect clicks to revenue.

Agency reports

Monthly agency reports that show clicks and likes, but not bookings or sales. Here every channel is judged on money.

YOUR AI TEAM, ON RESULTS

It explains what changed and why

It works around the clock once you switch it on. Nothing goes out without your approval.

Explains your dashboards

Explains the numbers on any dashboard in plain words, including what moved and what’s behind it.

Weekly progress

Reports progress against your marketing goals in the weekly AI team meeting, with the figures to back it up.

Next steps you approve

Suggests what to do more of and what to stop, for you to approve before anything changes.

Set up by real people, supported by AI. An mDOS Expert Partner connects your ad accounts and tracking and checks the numbers line up, and the AI team explains them once you switch it on.

Switch at your own pace

Keep your current reporting tools while their contracts run out, and connect one channel at a time. We bring your customer history across and agree a tailored switching plan with you.

How switching works

Three things no one else brings together

Knowing what works is half of marketing. mDOS adds AI agents that explain the results, and marketers who act on them.

mDOS Visitor Intent: a company visiting the website scored Hot 94, with its visits and pages viewed, under the intent filters

World-leading software

What every channel and campaign cost and what it brought back, from the first click to the paid booking or order.

See the software →
Four members of the mDOS AI team: Quinn (data, reporting and insight), Ivy (copywriting and content), Priya (reviews and reputation) and Theo (paid media)

Tireless AI agents

AI agents explain what moved on any dashboard, report progress in the weekly AI team meeting and suggest what to do more of, for you to approve.

Meet the AI agents →
The Mr Digital team walking together across a footbridge

Real experts driving it

An mDOS Expert Partner connects your ad accounts and tracking and checks the numbers line up, and our marketers use them to plan your next month.

Meet the people →
WORKS WITH YOUR TOOLS

Keep the tools that work for you. Replace the ones that don't.

Sell online already? Keep your shop and email tools, and bring the customer data, campaigns and reporting into one place.

Keep it. We connect to the systems you already rely on, so data flows into one place.
Or replace it. Switch over when you're ready, one system at a time. It's all included in mDOS.
See all integrations
SHOP
ShopifyBeta
EMAIL
MailchimpLive
KlaviyoBeta
PAYMENTS
StripeLive
ADS AND ANALYTICS
Google AdsLive
Meta AdsLive
Google AnalyticsLive

Support from a real marketing team

mDOS is built and operated by MDOS AI LTD. When you message or phone us, real Marketing Experts answer, on every plan, led by our Founding Partner Agency, Mr Digital. Here are five ways we help you get results.

Chat with our marketing experts

Message us from any screen in mDOS. The people who answer are marketers from our partner agencies, not a call centre.

  • Live chat on every plan, from the Chat button on every page, and you can phone us when you need to
  • Answered by marketing experts from our partner agencies, the same people who run marketing for clients
  • Ask about the software or your marketing: setup, campaigns and results
  • AI support for quick answers whenever you need one

Included in every plan

Book a call

The mDOS Chat panel on the Your mDOS team room: a hotel asks for help planning an email and social push for Sunday lunch, and a strategist from the mDOS team replies

Questions about marketing results

We record the click that brought each visitor and match it to the booking or order they make. Credit goes to the last thing they clicked.
Yes. Connect your Google, Meta, LinkedIn, TikTok and Microsoft ad accounts and spend appears next to revenue.
Yes. Sales are only sent to ad platforms with the customer’s consent, and personal details are scrambled first.
Yes. Schedule a report by email or share a secure read-only link.

Spend more on what works

Marketing results come with everything else in mDOS, at one price per site. No per-user fees and no exit fees.